REACH YOUR TARGET AUDIENCE FOR PENNIES PER CONTACT

Card pack advertising is the least expensive, most cost-effective way to generate new business in your target audience. Each mailing delivers your offer to hundreds of thousands of prospective new clients. We only mail to those who have previously bought or responded to a direct mail advertisement. Thus, we reach the person with the necessary enabling purchasing authority.

The unique business reply card format gives the prospect a quick, easy way of letting you know they are interested. They simply fill out the card and drop it in the mail... from the buyer directly to you via first class mail. Your sales staff can follow-up quickly, while the prospect is still hot.

YOUR MESSAGE WILL BE READ

Unlike magazines and most direct mail, the card pack is an item of interest, value and convenience for the busy professional. It consolidates and simplifies the sales message. The uncluttered, stand alone format ensures attention, readership, and most importantly, RESPONSE. You get immediate, measurable results.

CARD PACKS vs. SOLO DIRECT MAIL

Solo direct mail is a good vehicle for resoliciting current or past customer,
but as a means of generating new business, it's extremely expensive. If you were to enact a solo direct mail campaign to 100,000 prospects the postage alone would start at $18,000.00. Not to mention the costs of list rental, artwork, printing, etc. It is also very time consuming. If you want to reach a large portion of your target market, card packs simply make more sense. Even if you wanted to send a sample, brochure, or mini-catalog, card packs can do it for only pennies per contact. Dollar for dollar, card packs are the most cost-effective lead generator available.